Changing Lives With Vision and Practicality
If you haven’t heard of Girls Inc., you should have. They’re a national non-profit organization dedicated to empowering…
The Hell with Content Marketing!
It was a polite enough morning conference. Trays of mini breakfast pastries, parfaits, and professionals dressed in business…
The Kondo Effect on Sales and Marketing
By now, you’ve almost certainly heard of international sensation Marie Kondo, whose organization methods have earned her multiple…
Tylt and Alpha Group Know What You’re Thinking
At first glance, The Tylt offices in Manhattan look like a typically Millennial office space: open floor plan,…
Is Apple Becoming the New Amazon?
In spite of the headline-grabbing presentation at Apple announcing the new credit card, gaming service, news, and TV…
At SXSW, Brands are Figuring Out How to Get Closer
This week at SXSW, brands had two things on their minds: personalization and social awareness. Millennials are the…
Could 2020 Be the Beginning of the End for Tech Giants?
Elizabeth Warren has long been the antitrust candidate of the Democratic Party, and she has made clear her…
Google’s Latest Attempt at Data Privacy
This week, Google announced a new measure that its leadership hopes will represent a positive new step in…
In Brick-and-Mortar 2.0, The Product is Success
Brick-and-Mortar is coming back, but in an upscale, almost ephemeral way. Rather than envisioning a literal store, with…
When Data Is Not Enough, Personalization is Key
Despite the fact that marketers may be having some success in the technology stack, they appear to be…