Options Media/1Touch Marketing offers video SEO
Options Media/1Touch Marketing is now offering video search engine optimization (SEO) to its clients to help optimize brands’…
Yahoo offers new search and display products for improved targeting
Yahoo has released a series of three new search and display ad products allowing advertisers to better reach…
OrangeSoda launches SEM division for big brands
Local online search marketing agency OrangeSoda has launched OrangeSoda Enterprise to service its high-end and national clients on…
Ad-supported video platform launches
Digital media and entertainment company Betawave Corporation has released a syndicated, ad-supported video platform, BetawaveTV. The Betawave portfolio,…
New Yahoo tool aims to boost its market share
In the first major change to its search technology since Carol Bartz took the helm as CEO last…
Innovation Interactive opens UK branch
Innovation Interactive, the parent company of digital marketing agency 360i, search software provider SearchIgnite and behavioral targeting firm…
Twitter talk may come at a cost
Free microblogging site Twitter announced plans to begin revenue-generating products. The impact on marketers remains to be seen…
Slack Barshinger acquires Coleman Partners
Chicago-based business-to-business marketing communications agency Slack Barshinger has acquired brand consultancy and ad agency Coleman Partners. “Coleman brings…
Lotame, AdNectar, Buddy Media tap Vizu for social media campaign tracking
Online ad measurement system provider Vizu Corporation has entered into partnerships with Lotame, AdNectar and Buddy Media. The…
Razorfish lays off 70
In the latest in agency layoffs, Microsoft-owned interactive agency, Razorfish, has laid off about 70 employees across its…