Mary Hurn
417 posts
Lance Armstrong Foundation launches custom magazine to e-mail database
The nonprofit Lance Armstrong Foundation has launched LiveStrong Quarterly, a custom publication aimed at cancer survivors and their…
E-commerce down slightly, but search, social and display soar in 2009: ComScore
Although e-commerce was down slightly last year, significant growth occurred in the search, social and display channels, according…
Vail Resorts, iCrossing see 20% lift in traffic on sites relaunched for ski season
When search and interactive agency iCrossing launched destination Web sites for Vail Resorts’ properties including Vail, Beaver Creek,…
Startup plans launch of e-commerce, auction site CrazyBidNow.com
Startup CBN Inc. is planning to launch CrazyBidNow.com, an auction and e-commerce site, within the next week. The…
Men’s Wearhouse names Ridgway-Cross CMO
Men’s Wearhouse has named Diane Ridgway-Cross SVP and CMO. She joins the company from Mullen Advertising, where she…
Coalition of groups launches text initiative to help low-income moms
Nonprofit the National Healthy Mothers, Healthy Babies Coalition and the US Office of Science and Technology Policy are…
Nonprofit launches ad campaign promoting disabled hires
Nonprofit group Health & Disability Advocates launched a national ad campaign this week promoting the hiring of people…
InterContinental Hotels launches campaign against Hilton loyalty changes
InterContinental Hotels Group (IHG) launched a campaign for its Priority Club Rewards (PCR) on February 3 drawing attention…
Dove launches campaign for men’s line, including social, e-mail opt-ins
Unilever‘s Dove brand has launched an integrated campaign for its Men+Care line of skin products, including social media,…
Citysearch debuts local content, ad network
Citysearch has launched CityGrid, a content and advertising network for local markets. The platform aggregates advertisers from company…