Why PornHub Is An Unlikely Data-Driven Marketing Power (100% SFW)
Whether through the virtues of society’s more relaxed tolerances and cosmopolitan aspirations, the company’s uncommon marketing acumen, or…
Exclusivity is Why Piracy Won’t Go Away
First, the quick history of digital piracy. Software made digital piracy accessible to the masses. And they pirated…
Why Pokemon Go is a Social Network in Disguise
In our latest marketing review video, we argue Pokemon Go’s viability as a social media platform, and the…
Why Marvel Introduced a Loyalty Program to Fans Who’ve Been Loyal For Years
More than a week has passed since San Diego Comic-Con, and people are still talking about the news…
The (Young) Masters of Marketing: Our 40 Under 40 Honorees
Forty. We have 40 young marketers who—have not only done great work in their function as marketers—but are…
Robots Are Taking Over Retail
Though not quite as exciting (or terrifying) as artificial intelligence per se, chatbots and virtual assistants are proliferating,…
What Marketers Are Saying About Comic-Con
San Diego Comic-Con came and went, and though the international convention for all things nerdy has wrapped, it’s…
Spotlight on: Ad-Supported Phones
In a pivot from its failed Fire Phone experiment, Amazon has launched its Prime exclusive ad-supported smartphones. Amazon…
This Time It’s For Real: Goodbye Flash
The gatekeepers of the Internet may have finally killed Adobe Flash, and that means it’s time to get…
Twitter Introduces Verification Application
Attaining Twitter’s coveted blue checkmark that denotes a verified account was a complicated process that was largely left…