3 Tips For Non-Political Marketing During the Presidential Elections
Though still more than a year off, the 2016 Presidential elections have already captured the nation’s attention; a…
Prime Day Ignites Twitter (Again)
The Web’s anticipation of Amazon’s Prime Day peaked Tuesday afternoon, as #PrimeDay once again proliferated the Twitter trending…
Subway Goes Viral for All the Wrong Reasons
A brand’s scandal has invaded the global trending topics on Twitter. This time, sandwich brand Subway finds itself…
Amazon Unveils Prime Day to Compete With Black Friday
With its 20th anniversary looming, Amazon announced a new pseudo-holiday for its Prime members in Prime Day—a day…
The Most Viral Moments of 2015 (So Far)
A piece of content–even one as brief as 140 characters–going viral is a marketer’s nirvana. Unfortunately, virality is…
Social Media Day Celebrations Sweep the Web
The Web gathered in digital celebration as it observed the sixth annual Social Media Day yesterday. Happy Social…
More Socially Conscious Brands Please
Millennials are among the most highly coveted consumer segments today, and that’s not for nothing. We are incredibly…
The Top 10 DMN Infographics in 2015
During the last six months, Direct Marketing News Associate Editor Elyse Dupré and Art Director James Jarnot have…
Google Sparks a Viral Email Conversation With Undo Send
Though it recently launched a new email platform within Google Inbox, Google doesn’t look to be done with…
Taylor Swift Demonstrates the Power of Anti-Influencer Marketing
Apple, with its innovations in digital music and mobile technology, is one of the major drivers of the…