Apple’s Semetric Acquisition Brings Big Data to Music
Apple has the Midas Touch when it comes to marketing. Though its status as a tech innovator has…
10 Tweets That Summarize NRF 2015
Coming off the heels of the 2015 Consumer Electronics Show, innovation and technology remain hot topics for marketers…
Marketing Needs More Polymaths
Many consider journalism the last bastion of the professional polymath, which makes sense considering the nature of the…
CES Forecasts Even More Data for Marketers to Contend With
The Internet of Things (IoT) has been a topic of interest since the advent of smart appliances and…
Technology, Innovation—and Cynicism Dominate Social Conversations About CES
get ready for an incoming of CES tweets. {you’ve been warned} 🙂 — Jessica Ann (@itsjessicann) January 7,…
What Marketers Should Care About at CES 2015
The 2015 International Consumer Electronics Show (CES) officially kicked off this morning in Las Vegas. Excitement for the…
4 List-Building Myths Debunked
For years marketers have debated the best way to generate leads, with any number of previous or current…
Scrolling Through a Year of Mobile
Pundits have declared each year to be the year of mobile since the launch of the iPhone 4.…
Facebook CTA Buttons Prove Effective for Retailers
It’s been nearly a year since Facebook introduced its call-to-action (CTA) buttons for admin posts. Marketers across a…
Marketers Should Be Excited For Wearables, Consumers Sure Are
With the recent release of Android Wear, and the pending release of the Apple Watch, wearable technology will…