News Byte: Vendors Converge With New Microsoft Solutions
Integration was the theme of new solutions and technologies introduced at Microsoft Dynamics Convergence this year. Here are…
News Byte: Nielsen Appoints New Marketing Leadership
Consumer insights company Nielsen recently announced the appointments of Marcy Shinder and Greg Daniel as its new CMO…
Microsoft Looks to Abolish Silos With Integrated Dynamics
Microsoft opened its Microsoft Convergence conference today in Atlanta with a bevy of updates, partnerships, and applications that…
News Byte: OneSource Changes Name and Overhauls Offerings
After 20 years as a business information solutions provider, OneSource will henceforth be known as Avention, according to…
The Digital Deeds of a Born Sinner
It’s no secret that the entertainment industry has struggled in the post-Web 2.0 world, particularly in the music…
News Byte: Adobe Combines Experience Manager and Publishing Suite
Adobe announced it has integrated its digital publishing platform Adobe Digital Publishing Suite (DPS) and its Web…
Mobile Platforms Collaborate on Deeplinking Guide
In response to industry-wide shifts toward mobile, several mobile marketing technology companies have joined forces to build a…
News Byte: ReachLocal Debuts “Liger” Hybrid App Development Tool
Online marketing solutions provider for small- and medium-sized businesses ReachLocal recently released the development framework behind its lead…
News Byte: Yahoo Debuts Mobile Search and Native Ad Platform
Tech giant Yahoo recently announced Yahoo Gemini, a new service launching through the company’s existing ad manager platform.…
News Byte: Pegasystems Updates Automation Platform
Business process management and CRM company Pegasystems has introduced upgrades to its Next-Best-Action Marketing solution platform. New features…