LucasFilms names Big Spaceship digital AOR
Entertainment production company Lucasfilm has named digital creative agency Big Spaceship its digital agency of record. The agency…
On the Hudson with William Grant & Sons
Some William Grant & Sons executives took a small group of journalists aboard the Avanti Yacht yesterday for…
Valassis, Zeta Interactive to launch digital missing child awareness program
Valassis is partnering with digital marketing agency Zeta Interactive this week to launch a charitable digital insert program…
RapLeaf clarifies consumer data privacy position
Consumer data aggregator RapLeaf said this week that it has stopped transmission of Facebook IDs to ad networks…
ABC Family to launch social media holiday campaign for ‘Pretty Little Liars’
ABC Family will launch a holiday campaign to build awareness and engage fans of the show Pretty Little…
Equinox names iCrossing digital media AOR
Fitness club chain Equinox has named iCrossing its first digital media agency of record as it seeks to…
Intel narrows agency search to three digital shops
Intel has selected three digital agencies to pitch for the b-to-b portion of its creative advertising business. Interpublic…
KISS offers virtual seats to finale concert
KISS brought the finale concert of its “2010 Hottest Show on Earth” tour to the masses through a…
Glenfiddich launches integrated effort to show brand’s ‘pioneering spirit’
Single malt scotch Glenfiddich launched a campaign this week to position its brand as a “pioneering spirit.” The…
Dell to launch global consumer campaign
Dell will launch the “You can tell it’s Dell” global consumer marketing campaign on October 25. The effort…