The donation pile-up
So I made my year-end donations this year — nothing outstanding in terms of the amounts, but a…
Snap out of industry stress
Our news editor, Nancy Kearney, bought me a lovely bag of chocolate biscotti this week as part of…
Interesting post on Dell/Twitter
I don’t mean to rumor-monger, but did Dell really say it has made $1 million in revenue through…
And the “Spammy” goes to…
DotBlu, a social network geared mostly to teens. I don’t usually like to call out companies by name,…
Don’t be skimpy (says Forbes.com)
Great article on Forbes.com, pointing out that slashing advertising budgets isn’t always the most appropriate response to an…
Looking ahead: The deal with digital
As we count down the days until 2009, digital marketers are already making their trend predictions. Executive editor…
Motrin campaign shows need for informed targeting
When it comes to properly targeting your marketing message, understanding your audience — what it wants to know,…
Facebook continues to struggle (okay, tweak) its ad offerings
Facebook just doesn’t seem to be able to woo marketers thus far…but you can’t say they’re not trying!…
Are databases suddenly cool?
As I sat re-hashing the presidential election results with my parents last week over dinner, my mother pointed…
Campaigns tap into online marketing
The presidential election is over – finally! – and we can all breathe a sigh of relief after…