Senate bills would require data-breach notification
Companies that suffer a data breach would be required to notify the federal government, law enforcement and consumers…
MDC reports second-quarter profit
Holding company MDC Partners reported revenue of $240.5 million in the second quarter, a 42% increase compared with…
SocialCrush buys social media firm SayItSocial
Consultancy SocialCrush has acquired SayItSocial, a social media marketing firm. Tim Moore, CEO and cofounder of SocialCrush, said…
Facebook touts small business marketing capabilities
Facebook has launched a dedicated site to educate small businesses on the social network’s marketing tools. The Facebook…
Email marketers expect 2011 holiday season to top last year
With this year’s email click and open rates outperforming 2010’s numbers by 23% and 11%, respectively, marketers should…
Gotham’s McGuinness to lead DDB Chicago
DDB Worldwide has hired Gotham chief executive Peter McGuinness as president and CEO of its Chicago office. McGuinness…
Twitter names Kramer first consumer marketing VP
Twitter has hired Pam Kramer as its first VP of consumer marketing. The appointment takes effect this week,…
Neslund to lead Moxie Interactive after CEO departs
Agency president Scott Neslund will lead Moxie Interactive after CEO Joel Lunenfeld leaves the Publicis Groupe-owned digital shop…
TV Everywhere with threaded, interactive ads
The cable companies, TV networks, online video companies and advertisers are at an impasse over the “TV Everywhere”…
Consumers unaware of industry self-regulatory program: survey
Although 70% of consumers are aware of online behavioral advertising (OBA), only 5% recognize the Digital Advertising Alliance’s…