Customer Experience

I attended a couple of sessions today at DMDays’ Directo Day, focusing on hispanic-targeted marketing. The first session,…

In a debate about opportunities for mobile marketers and advertisers in the US market at this week’s Mobile…

The US Senate has confirmed President George W. Bush’s nomination of Nanci Langley as a commissioner of the…

If you trust the fine folks at Continental, it’s official: the airline industry is in a (*ahem*) tailspin.…

The Authentication and Online Trust Association is hosting their annual forum in Seattle today. Many of the sessions…

Yesterday, while reading about a promotion Dockers is doing, I saw a familiar company name: Livemercial. Being that…

One of my favorite features that I work on each week is our “vertical” features — in which…

I just finished up a special feature on promotional marketing — I got such a great response when…

As the de facto manager of DMNews‘ always burgeoning [email protected] inbox, I have of course noted the amount…

An article from Monday’s New York Times, “Online search ads faring better than expensive displays,” fit in perfectly…