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eBooks
115 posts
One Tough Question: Analytics
You’ve hit the jackpot. You have reams of information about your customers—but how do you determine the most…
What’s New in Content Marketing
Stay au courant on content marketing Fact: 93% of B2B marketers and 90% of B2C marketers use content…
Channel Conflict
Discover the game plan that works best for eliminating channel conflict in your marketing team The difference between…
Get Past Holiday Email Fatigue
Get Past Holiday Email Fatigue According to The Radicati Group, nearly 2 billion emails are sent every day. Both…
Insight on Analytics and Segmentation
Don’t let the competition get you down! Give your marketing campaigns that extra punch with the power of…
2014 DMN Ebook Customer Experience
Give your customers the “wow” factor that will keep them coming back. The customer experience and a marketer’s…
2014 DMN Ebook Marketing Measurement
Find out how to use marketing metrics to your advantage—and how to overcome the common challenge of measuring…
2014 DMN Social Media Ebook
Success in social media requires experimentation, not perfection. Social media has become a tasty ingredient in marketers’ multichannel…
The Missing Link to Customer Loyalty
What is one thing marketers could do better to increase customer loyalty? If gaining and maintaining customer loyalty…
Omnichannel Retail is Finally Taking Shape
Inside this eBook is the secret to retail marketers’ success. (Hint: It’s all about the customer.) Explore why…