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Digital Marketing
166 posts
The Ethical and Legal Considerations of Marketing and AI Photo-Editing Tools
These days, influencer marketing has become a powerful tool for brands to reach their target audience. With the…
Poppi: the New Soda That’s Taking on Coke and Pepsi
In the competitive beverage industry, standing out from the crowd is no easy feat. However, Poppi, a gut…
The Agile Marketing Strategy for Budget-Conscious Marketers
Being able to adapt and innovate is crucial for success. This is especially true when facing budget constraints,…
Back-to-School Marketing: A Comprehensive Guide for Brands
The back-to-school season is a critical time for retailers, as parents and students gear up for the new…
The Rise and Fall of Snoop Dogg’s Metaverse Empire
The metaverse, a virtual reality space where users can interact with each other and digital assets, has been…
The Sensational Success of “Barbie”: Unraveling the Unconventional Marketing Magic
In a remarkable twist of events, the joint marketing efforts by Warner Bros. and Mattel for the movie…
Unveiling Google, Amazon, and YouTube CTV Spend Secrets
In the ever-evolving landscape of digital advertising, giants like Google, Amazon, and YouTube continue to dominate the market.…
The Evolution of Ebook Cover Design in 2023 and Tips for Designing an Effective Cover
The rise of digital literature has brought with it a new form of art – ebook cover design.…
Twitter’s Shocking Rebrand to X: Marketers Left in Turmoil
The recent rebranding of Twitter to X has added yet another obstacle for marketers to grapple with. The…
SMS Marketing Making a Comeback! Discover How AI and Data Rules are Changing the Game
SMS marketing is making a comeback thanks to AI advancements and stricter data regulations. Brands are leveraging text…