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1629 posts
Enterprise B2B Doubles Down on Digital Selling for 2023
The vast majority of enterprise firms have adopted at least some hybrid work policies permanently. As a result,…
Lob Survey Reinforces Power of Direct Mail
Q&A with Ritu Kapoor, Lob, CMO Q: Can you tell us the background of this survey? A: As…
How to Optimize Your Marketing Strategy for Inflation
Thanks to the pandemic, inflation is now becoming a concern for all businesses. For those working in marketing,…
Marketing: Meaning, Strategies, and Careers
Marketing is the process of understanding and attracting demand. it requires a trio-combination of research, strategizing, and action.…
Growth Strategies for Pinterest
Pinterest works well for some businesses. The platform is very powerful when it comes to driving traffic to…
Data Marketing: How to be Effective
Data marketing can become a very daunting task in the hands of the internet and social media. With…
What is a Marketing Strategy? A Complete Guide
Nowadays, it seems as if everyone in marketing says that having a “strategy” is the key to success.…
Grow Sales with an Effective Social Media Marketing Strategy
Social media marketing can be a lucrative and effective way to propel yourself and your business forward. However,…
LinkedIn Marketing Tips to Grow Your Business
LinkedIn is an essential tool for your business. It’s a unique social network because it allows you to…
AI Helps Level the Playing Field for Publishers, And It’s Time to Act Now
The power dynamics in digital advertising are set to change dramatically. That is if publishers are ready to…
