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Looking beyond Web 2.0 to the promise of the engaged Web
In the June 2008 report titled Stop Managing Web Content! Forrester Research Senior Analyst Tim Walters, Ph.D explained…
Thinking about the USPS
Today I wrote a postal story, about how service providers work to provide the best all-around ZIP code…
Del Taco calls consumers into the ring
Put up your dukes…Del Taco is running a new campaign that challenges consumers in California, Arizona and Nevada…
There is an iPhone app for everyone, even pot smokers…
Medicinal marijuana users, that is. Apple has apparently approved a new app aptly called, “Cannabis,” that uses location…
MMA debuts Affiliate Member program
The Mobile Marketing Association (MMA) has created a new MMA Membership program specifically tailored for affiliate marketers in…
New kid on the block does direct marketers proud
Sweet! Another New York City cupcake shop is on the scene, adding to the over-crowded but popular cupcake…
Paste Web promo hopes for Harry Potter magic
Paste, a much-lauded but not-much-funded music magazine, is trying to work some magic on its Web traffic with…
Twitter data breach raises concerns about GoogleDocs
Last month a Twitter employee’s e-mail account was hacked and the hacker used this break-in as a way…
Twitter is Best Buy job requirement
Want to work as the Senior Manager of Emerging Media Marketing at Best Buy? Better have some Twitter…
No such thing as bad publicity
In discussions I’ve had with DRTV folks, I always ask a variant on this question: Is it good…