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Marketing Channels
1629 posts
One on One: Mia Vallo — Pictures People Want to See
In case you missed it, here’s last year’s podcast with National Geographic, still far and away the most…
One on One: Al DiGuido Talks PR Accountability
Technology brings measurement and accountability to all facets of marketing. What does this mean for public relations? Al…
Spotlight on SiriusDecisions: High Performance Product Management
No revenue engine without the right product (or service), and SiriusDecisions has the research to show that concrete…
Hall of Femme Podcast: Sherry Smith, CEO of Triad
Marjorie Romeyn-Sanabria sits down with Sherry Smith immediately after the festivities of the Hall of Femme to get…
Spotlight on SiriusDecisions: The Future Vision for Sales Enablement
AI and adaptibility are just two of the “A” words SiriusDecisions is using to sketch the way marketers…
Spotlight on Selligent Marketing Cloud: Getting Serious About Omnichannel Marketing
Most brands and retailers — over 90 percent, according to recent research — have an omnichannel marketing strategy,…
Spotlight on SiriusDecisions: High Performance ABM
B2B marketers are familiar with ABM, but how much do they know about the specific choices and commitments…
One on One: Martha Mathers live from Gartner
Marjorie Romeyn-Sanabria was at the Gartner Marketing Xpo the last week of April, and sat down with Martha…
Spotlight On SiriusDecisions: Future Vision for Channel Marketing
The SiriusDecisions framework for channel marketing has come a long way since our conversation last year with Maria…
Spotlight On SiriusDecisions: The Future of B2B Technology
Welcome to the first in a new series of Spotlight On podcasts, and our first with SiriusDecisions since their acquisition…