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Hub Podcast: On Hub Convene and the future
Keith and Kim discuss last week’s successful Hub Convene conference and Hubbies Awards. Sign up for our podcast…
Readers Sound Off on the Digital Postal Service
A couple of weeks ago in this space,we laid out the many positive aspects of the U.S. Postal…
The Plight of the Man in the Plaid Jacket
Those handful of you who’ve read my blogs before may recall that my sordid past includes a stint…
Leverage Real-Time Events in Multichannel Marketing in 5 Steps
Time is money, and no practice solidifies this adage more than real-time marketing. But what exactly constitutes “real…
The Hub Podcast: The Hub goes on the road
Keith and Kim discuss Kim’s busy week of conference attending, The Hub’s own Hub Convene conference (May 12…
What if the Postal Service Reemerged as a Digital Startup?
Data-driven marketers like to talk a game of following the numbers. Count exactly how many people shared your…
5 Commercials That Remind Us Why Moms Are the Best
When I was in first grade, I decided to buy my mom a Mother’s Day present using…
Star Wars Marketing Continues to Take Over Twitter
Fueled by the fandom and fervor around the planned Disney and Lucasfilm holiday release of Star Wars Episode…
Finally, Put Social Media Metrics to Use
These days there’s certainly no shortage of data—or metrics for that matter. In fact, if you’re not careful,…
The Hub Podcast: Good news and bad news all around
Adobe partners with Microsoft, Twitter and LinkedIn face the public glare, and is Salesforce up for, em, sale?…