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Mobile Live Streaming Craze Showing No Signs of Slowing Down
In just a few short weeks, live streaming mobile app Meerkat and its Twitter-owned direct competitor Periscope have…
The Hub Podcast: On social media analytics
Kim updates Keith on his experience at the ClickZ Live event, which takes them into a conversation about…
Email and Phone Uber Alles
A marketer lecturing senior management on the merits of direct mail and call centers is about as…
Google Gamifies Maps for April Fools, and Wins the Web
Google seems to have a knack for producing emotive, spontaneous, and intensely viral marketing moments; a talent the…
Jay Z Makes Waves in Music Marketing With Tidal
In what could go down as the most meta marketing moment of 2015, prolific influencer Jay Z unveiled…
The Hub Podcast: Live streaming wars
Kim and Keith discuss meerkat versus periscope, social media advertising, and F8. Sign up for our podcast on…
Facebook’s New Changes Might Shake Up Things for Marketers
F8, Facebook’s premiere conference for developers, didn’t just pique the interest of techies last week in San Francisco.…
Real Value of Postal Monopoly: $18 Billion a Year
The value of the monopoly enjoyed by the U.S. Postal Service is apparently far greater than previously enumerated–four…
Marketing That Makes Consumers Smile
We all have little things that make us happy. For me, it’s eating cheese, watching reality TV, and…
Customer Engagement in the (Very Near) Digital Future
Marketers will understand customers better in the future, asserts Hung LeHong, research VP and Gartner fellow. Data-driven marketers…