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1632 posts
The Science of Social Strategy
With all of the constant chatter around social media, it can be challenging for marketers to sift out…
The Hub Podcast: Adobe Wins Forrester Accolades and Snapchat Snaps Into the Ad Game
The Hub Podcast touches upon the most important issues of the week. This week The Hub editor Omar…
Four Brand Emails That Offer Tricks and Treats
Email marketers have been known to pull a trick or two. Misleading subject lines, unreliable list purchases, and…
The Hub Podcast: Dreamforce impresses as Salesforce announces a new product
The Hub Podcast touches upon the most important issues of the week. This week The Hub editor Omar…
Moving at the Speed of Mobile
Last month, the Chinese city of Chongqing began testing smartphone lanes—or designated sidewalks for pedestrians who are too…
The Hub Podcast: Episode 1
The Hub Podcast touches upon the most important issues of the week. This week The Hub editor Omar…
Ad Event Promises a Clapton Show, But All It Gives You Is the Line
I dread Advertising Week. Every September the agenda for the event makes the staff rounds, and I’m always…
Big Data Enables Bigger (and Hopefully Better) Campaigns
OK, I’ll admit it. I’m getting addicted to Twitter. Not because of an incessant need to post another…
Her Campus Proves That Knowing Your Audience Is True Model Behavior
Fashion Week may be over for New York and Milan trendsetters, but college marketing firm and media company Her…
Was the Amazon Phone Ahead of Its Time?
Just two months ago the entire Web was fixated on Amazon and its first foray into the smartphone…