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L.L. Bean Goes High and Low
L.L. Bean, Freeport, ME, dropped a special holiday catalog the first week of December with hundreds of items…
iVillage Cuts Coupon Deal
SuperMarkets Online Inc., the online arm of in-store marketer Catalina Marketing Corp., announced last week that Internet firm…
Fingerhut Buys Into MountainZone.com
Cataloger Fingerhut continued its strategy of growing through the Internet last week by purchasing a 19.9 percent equity…
Amway Drops Collectibles Book
Amway customers looking for an unusual holiday gift can now pore through the new Historic Treasures Catalog in…
Once a Broker, Now an Acquisition Specialist
List brokers provide more services than their name implies. They are like symphony maestros. In the past they…
Wickersham Hunt Schwantner Expands Internet Abilities with Berenson Buy
Wickersham Hunt Schwantner fortified its Internet marketing capability and tacked on $40 million in annual billings by acquiring…
DMA, Anti-Spam Advocates Come To Consensus
In an unusual meeting of Internet adversaries, the DMA announced yesterday that it met with anti-spam (bulk unsolicited…
Crutchfield Won't Just Sit Back on Trademark Issue
While I appreciate the work that Ken Magill put into his article concerning the selling of trademark names…
Banana Republic Goes in Pocket
Banana Republic, San Francisco, mailed out a 68-page mini-catalog that is intended to get customers to do their…
DME's Suit Against D&B Goes Forward
A U.S. District Judge has declined to grant list compiler Dun & Bradstreet its motion to dismiss a…