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*DMA Names Rigano Executive Vice President
Frank A. Rigano was named executive vice president of operations and administration at the Direct Marketing Association yesterday.…
MSGI's MFI Gets BreathAsure
With products like Dental Gum, OraBlast — The Chewable Breath Mint — and PureBreath for pets, BreathAsure Inc.…
Multiple Zones, InfoSpace Partner
Computer product direct marketer Multiple Zones, Renton, WA, has become an e-commerce partner with online directory, InfoSpace (www.infospace.com),…
*Update: Intel Revises New Chip Feature, Critics’ Pressure Cited
Intel has altered plans to incorporate automatic identifying signatures into its new Pentium III chips after a high…
Census Bureau Taps EDS to Handle 15.5 Million Calls in 5 Months
The U.S. Census Bureau has outsourced call center operations for the first time, awarding EDS, Herndon, VA, a…
Gateway Reports 39% Gain in 4th-Quarter Earnings
Gateway Inc. posted double-digit gains in sales and earnings for the fourth quarter as its shift toward retail…
IRS Centralizes Call Routing, Call Center Staffing
The 25 Internal Revenue Service call centers nationwide, which collectively field 55,000 calls an hour at peak periods…
Washington Post Launches Quarterly Catalog Insert
The Washington Post has introduced Shop By Post, a quarterly catalog supplement inserted into the Washington Post Magazine.…
Children's Lists = Mail Order Parents
Children's lists offer mailers a great opportunity — purchasing parents who not only buy for their children but…
MySoftware, Pitney Bowes Introduce Mailing Suite
MySoftware, Palo Alto, CA, and Pitney Bowes, Stamford, CT, have partnered to produce a solution that enables small-…