Browsing Category
News
52412 posts
Cendant Will Market to Juno Members
Free e-mail company Juno Online Services L.P. announced this week that Cendant will begin marketing its online shopping…
Companies Forming Net DM Association
About 40 representatives of companies doing direct marketing on the Internet have been working to form an Internet…
Dell Beats Expectations, Announces Stock Split
Dell Computer Corp. proved the efficacy of its direct marketing model once again this week when it reported…
UPU sponsors Russian workshop
ST PETERSBURG, Russia – Some 250 people from 20 countries gathered here late last month for a direct…
Net Ad Agency 24/7 Announces IPO
Internet advertising agency 24/7 Media, New York, has announced an initial public offering of its common stock. 24/7…
Online Ad Panelists Take Targeted Jabs
NEW YORK–Amid growing pressure for online advertising to deliver better results, panelists squared off over ad targeting at…
Moore Cuts Won't Affect DM
The 4,800 job cuts announced last month by Moore Corp., Toronto, won't affect its direct marketing division, Moore…
Marketing Capital Company tagets Indian credit card holders
NEW YORK – Marketing Capital Company, a direct marketing consultancy firm, opened a second office in India this…
MecoxLane in China
SHANGHAI – MecoxLane, a US-owned Chinese mail order house, dropped 600,000 copies of its first niche catalog earlier…
Henry Schein in Canadian expansion
MELVILLE, NY – Henry Schein, a distributor of healthcare products and services, plans to merge its Canadian operations…