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PointCast Withdraws Planned IPO, May Sell
Push technology company PointCast, Sunnyvale, CA, announced this week that it has withdrawn its planned initial public stock…
Do You Still Accept Cash Here?
Today's retail environment is tougher than ever. Consumers are demanding more convenience and service, lower prices and faster…
Mergers: Search for Best Practices
In 1997 alone, more than $1.6 trillion changed hands as companies merged or agreed to be acquired. The…
UK Catalog “Desert” Inviting Prospect for US DMers
WHITE PLAINS, NY – Compared to the US Great Britain is a catalog desert with average households receiving…
Nike Set to Run With Two New Product Lines
In a race to launch two big product lines in the next several months, Nike Inc. will draw…
DMA Names Prescott to Head International
Tapped to elevate its global stature, the Direct Marketing Association last week named Charles Prescott as vice president…
Pets Need Health Insurance, Too
America's 160 million dogs and cats, long ignored or treated as property by insurance companies, soon will be…
Study:Seniors Need Educated About New Medicare Program
As the Jan. 1 date for commencement of the Medicare+Choice program approaches, healthcare marketers face a formidable communication…
Integris Shifts Its Outsourcing Focus
Information technology outsourcing firm Integris U.S. is informing potential clients of its shift from mainframe to expanded open…
AOL, NetGrocer Ink Marketing Deal
America Online and Web grocery merchant NetGrocer announced a multimillion-dollar deal July 14 that gives NetGrocer (www.netgrocer.com) exclusive…