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Telemarketing Concepts Debuts Web Site
Teleservices agency Telemarketing Concepts, Yorktown Heights, NY, recently launched its Web site at www.tm-concepts.com, which will provide regularly…
*House Panel Passes International Postal Bill
The House Appropriations Committee unexpectedly passed a bill last week that could take away the U.S. Postal Service's…
Citrus Express Poised for European Onslaught
Having conquered the DRTV airwaves in the United States, the Citrus Express is taking on Europe this month…
21st Century Adds E-Commerce Services
Direct marketing media organization 21st Century Marketing, Farmingdale, NY, recently added a section highlighting e-commerce mailing services to…
Program Gets Through to Hospital Execs
Contacting multiple influencers and specifiers in prospect and customer organizations. Consensus building and committee decision making. Consultative selling…
NBC Plans Summer Retail Push on Video Specials
NBC plans a retail push this summer on videotapes it began marketing last month in DRTV spots. The…
Companies Sail in With 'Titanic' Blitz
“Titanic” fever will hit the nation's VCRs this summer, and direct response will figure prominently as companies help…
Philips-Magnavox Revises Successful Ad
Following a DRTV campaign for its WebTV Classic Internet terminal last year, consumer electronics giant Philips-Magnavox launched a…
R.R. Donnelley Unveils Catalog Link
Commercial printer R.R. Donnelley & Sons, Chicago, recently created an Affiliate Network for its Select Source online commerce…
National Media, ValueVision Terminate Merger Agreement
National Media Corp., Philadelphia, and ValueVision International Inc., Minnesota, mutually terminated their merger agreement as the May 31…