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Hyatt International Uses Database to Better Serve Its Guests
CHICAGO — Hyatt International Corp. is aiming to heighten awareness of customer needs by adopting a company mission…
Acxiom Offers InfoBase Database as a List
InfoBase, Acxiom's multisourced consumer database, is now available as a list. Although print ads have been running for…
KGP Helps Chicago's Field Museum
In assisting Chicago's Field Museum of Natural History with its new member-acquisition program, direct marketing agency Kobs Gregory…
Firms Seek International Standards Certification as Competitive Edge
Teleservices firms are among the latest businesses that are sharpening their competitive edge by registering under comprehensive quality…
FCC Mandate Requires Phone Companies To Ask Customer Permission for Data
Local and long distance telephone carriers aiming to ring up new customers through usage information purchased from other…
DMA Takes Stand vs. Toll-free Pay-Phone Fees
Claiming that the new pay-phone compensation rate is too high and that it will increase the cost of…
PRC's Request for Updated Data Rejected
In a blow to mailers, Sam Winters, chairman of the U.S. Postal Service's Board of Governors, told the…
Negative Image Can Be Reversed
Often when I tell strangers what I do for a living, I am reminded of the phrase that…
AT&T Solutions and Matrixx: Will 1 + 1 Equal 3?
Cincinnati Bell's agreement to acquire AT&T Solutions Customer Care, formerly known as AT&T American Transtech, thrusts its subsidiary…
Web Call Centers in the Real World: Integrating Call Centers and the Web
Sometimes good, paradigm-busting ideas for running call centers come from outside teleservices. Perhaps that's not surprising, given that…