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AmEx: Transactional Data Won't Be Sold
The partnership American Express Travel Related Services Co. announced last week with KnowledgeBase Marketing does not involve the…
Young & Rubicam, Genesis Complete IPOs
Two companies involved in direct marketing have completed initial public offerings in the past few days, drawing strong…
Paxson Names Former Sony Head as Chairman
Paxson Communications Corp., the TV station group in West Palm Beach, FL, whose growth has been financed with…
*McHugh Says H.R. 22 Is Alive and Well, Thank You
WASHINGTON — While rumors swirling around the mailing and postal industry say H.R. 22, Rep. John McHugh’s (R-NY)…
Borders Books Enters Online Fray
Book retailer Borders Group, Ann Arbor, MI, last week announced a new e-commerce site, Borders.com (www.borders.com.), that will…
Prism to Use QMSoft Technology
Qualitative Marketing Software Inc. (QMSoft), Clearwater, FL, entered into a joint agreement earlier this month with data marketer…
Exchange Applications Wins Award
Marketing solutions provider Exchange Applications, Boston, and its client firm INVESCO Funds Group have won the “Best Data…
MotivationNet Announces 13 Partners
Online incentives marketer MotivationNet, Chicago, this month announced that 13 companies have joined its MyPoints reward program for…
Scholastic Joins Forces With Catalogs, Educational Products Firm
Scholastic Entertainment has partnered with catalogs and a marketer of educational products to offer merchandise from its popular…
J. Crew Seeking Buyer for Clifford & Wills
J. Crew Group Inc. is exploring the sale of its Clifford & Wills mail-order and factory-outlet business. “Our…