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Data Privacy Week emphasizes digital awareness

data privacy week emphasizes digital awareness
data privacy week emphasizes digital awareness

Data Privacy Week serves as a reminder of the importance of safeguarding personal information in the digital age.

With the increasing collection and use of personal data, it has become crucial for individuals to take control of their digital lives. Dr.

Valerie Lyons, COO at BH Consulting, points out that websites and applications collect not only the data that users voluntarily provide but also information such as location, browsing history, and the devices used to access these systems. They may even infer personal data like relationships or sexuality. This extensive data collection can make taking control of one’s data seem like an “insurmountable” task, according to Alexander Linton, President at Session Technology Foundation.

One of the challenges in controlling personal data is the lack of transparency in privacy and ‘opt-out’ policies.

Professor Oli Buckley, a Professor in Cyber Security at Loughborough University, notes that there are misconceptions about how consumer data is used. Even after deleting an account or app, data can still be held by organizations based on their data retention policies.

To take control of personal data, experts recommend limiting the data shared with online services. Dr.

Micah Altman, Social and Information Scientist at MIT, advises putting the least trust in free services and the most trust in organizations with a direct fiduciary duty to the user.

Data control in the digital age

Consumer-friendly apps should only ask for necessary information and not hold it longer than needed. Knowing one’s data privacy rights is also crucial. Laws like the EU’s GDPR and the UK’s Data Protection Act allow individuals to access, correct, or delete their data.

In the US, however, comprehensive federal privacy laws are still lacking, placing a greater burden on consumers to be mindful of their data-sharing practices. Leveraging security and privacy tools can help protect personal data. Altman recommends using encryption-based tools like secure browsers or privacy-first search engines.

Linton suggests adopting good security and privacy habits, such as using password managers and choosing messaging apps emphasizing data protection. While consumers must be empowered to take control of their data, the burden should not fall solely on them. Companies and governments are ethically obligated to integrate privacy-enhancing technologies into their systems.

Regulation that reflects the realities of today’s data economy is also necessary. By taking proactive steps to understand and control personal data, individuals can reclaim their digital sovereignty and contribute to building a more privacy-respectful online world. Data Privacy Week serves as a reminder of the importance of this ongoing effort.

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