What does it mean to be in the “buying state of mind?” Bruce Buchanan, CEO of transactional marketing platform Rokt, sits down with DMN to chat about tapping into the moments that matter most to consumers, and why brand trust, on a global scale, is more important now than ever.
Click on the media player below for the full interview.
Want more great insights? Don’t forget to subscribe to DMN Podcasts on SoundCloud or iTunes!
