Dream Games has released a new mobile game called “Royal Kingdom”, a spinoff of their popular title “Royal Match”. The game launched globally on November 21st and has already made an impressive debut, generating $450,000 in gross revenue within its first four days on the market. This surpasses the initial performance of its predecessor, which earned $108,000 during its first four days.
During its 19-month soft launch period, “Royal Kingdom” amassed $21.2 million in total revenue. UK-based players contributed the majority of this, spending $15.8 million and accounting for 73% of the lifetime player spending. Following the full launch, UK players continued to show strong support, spending an additional $250,000 in just four days.
The US market has emerged as significant but still smaller than the UK, with approximately $110,000 in player spending within the same timeframe. Japan, a newer market for the game, contributed $8,000.
Royal Kingdom’s record-breaking release
While “Royal Kingdom’s” early earnings trail behind other major launches of 2024, estimates from AppMagic indicate a steady increase in player spending since its global release. On November 22nd, the game saw its first day of six-figure earnings, reaching $107,000—a 35% increase compared to November 21st. This figure rose to $135,000 on November 24th, setting a new daily record for the game.
To support the game’s release, Dream Games teamed up with the creative studio Psyop to produce a teaser and a full cinematic trailer. Directed by Doug Sweetland and Marie Hyon, the trailer tells the story of King Robert and his younger brother King Richard, showcasing King Richard’s efforts to rebuild his kingdom with the help of his trusted friends. “We set out to create a world that’s as engaging as the gameplay itself, where every character, every moment, and every detail brings depth and excitement to the game’s storyline,” said Sweetland and Hyon.
Building on the success of “Royal Match”, which remains a leading title in the match-3 genre, it remains to be seen whether “Royal Kingdom” will eventually cannibalize its predecessor’s audience. For now, “Royal Match” continues to hold strong as a giant in the mobile gaming market.
