Percolate co-founder and CTO Noah Brier traces the current, almost overwhelming content marketing challenges back to their origins in 2007, year zero for mobile, streaming, social media, and other trends which created the digital eco-system we inhabit today. In this fascinating discussion, Brier looks back at the early days of marketing tech, and forward to the imminent future — making us wonder why marketers don’t spend more time thinking about how they got to where they are.
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