Reinforcing its position as a one-stop shop providing integrated direct marketing solutions, MegaMarketing Corp., Tampa, FL, will combine its recently acquired
Aberdeen Marketing Inc., Control Group, Ltd., and Genesis Direct Inc. units under the MegaMarketing brand name effective this month.
The move creates a $27.6 million company with 200 employees. Clients include Turner Broadcasting, MBNA, Bank of America, Key Bank and Coca-Cola.