It looks like mobile marketing is continuing to have an impact for non-profits. After the American Red Cross hit a homerun raising money using text-to-donate techniques to raise money for Haiti, other non-profits are catching on. I did a story last week on an Austin-based non-profit called Mobile, Loaves and Fishes who is running a text-to-donate campaign to help house one particular homeless couple in Austin. They reached their goal and the couple now has a roof over their head.
Related Posts
Why Younger Generations Are Demanding More from Corporations on Social Issues
In recent years, there’s been a noticeable change in how younger generations, especially Millennials and Gen Z, see…
Digital Marketing Tips for Unique Clothing Brands
Building a unique clothing brand is exciting, but standing out in a market with competition requires a strong…
How to Gather and Use Customer Feedback: 15 Strategies from the Experts
What’s one strategy you use to gather and act on customer feedback? How has this improved your customer…