The online grocery market is experiencing unprecedented growth, with projections indicating it will reach USD 2789.1 billion by 2032. This surge is driven by changing consumer preferences for digital shopping and advancements in technology. Convenience and improvements in delivery logistics are key factors fueling this growth.
The widespread adoption of mobile apps and user-friendly web platforms is also enhancing the shopping experience and boosting consumer engagement. Staples & Cooking Essentials led the market with a 31.0% revenue share in 2023, while the Breakfast and Dairy segment is expected to see significant growth. Scheduled Delivery dominated with over 59% share, but Instant Delivery is projected to exhibit the highest CAGR.
Online grocery market trends
App-based platforms led with over 60% share in 2023, while Web-Based Platforms are set to experience the highest CAGR. The Subscription Model held around 58% market share, appealing to those who prefer convenience and automated replenishment.
Asia Pacific dominated the market with 62.0% of total revenue in 2023, driven by supportive government policies, rising population, increasing disposable incomes, and a sophisticated consumer base. North America is set for significant growth, with major players like Walmart, Instacart, and Amazon propelling the market. Recent developments include Walmart introducing an AI-powered inventory management system and Amazon Fresh expanding its delivery service to new urban areas across the U.S.
The online grocery market is on a robust growth trajectory, with leading segments such as Staples & Cooking Essentials and Scheduled Delivery dominating.
Emerging trends like Instant Delivery show significant potential, while North America and Asia Pacific remain key regions.