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black friday
354 posts
Retailers roll out holiday ?multichannel offers early
Facing a fourth holiday of economic uncertainty, merchants this year will attempt to repeat the success they had…
Target flop shows need for tech prep
It’s Black Friday. A crowd gathers outside your brand’s flagship retail location. Despite the expected shopper crush, the…
Candyland: The Shop.org Annual Summit ’11
This year’s Shop.org Annual Summit in Boston almost had it all. The roster of speakers included an EVP…
Email marketers expect 2011 holiday season to top last year
With this year’s email click and open rates outperforming 2010’s numbers by 23% and 11%, respectively, marketers should…
Best Buy revamps Web analytics after 2009 data outage: IRCE 2011
Understanding how to collect and manage data has allowed Best Buy Co. to optimize campaigns and bring customers deeper…
Hooked on discounts
Online commerce led the charge during holiday 2010, as both e-tailers and traditional retail merchants laid on the…
Data-driven analytics yield better offers at Navy store
Client: The Navy Exchange Vendor: QuantiSense Objective: This global retailer needed a better data analytics system to simplify…
Discount mastery
Despite a seemingly nonstop deal-of-the-day bonanza this past holiday season, retailers remained careful in determining how to position…
Holidays spotlight e-commerce
The holiday shopping season is over, but many retailers are still celebrating based on the positive performance of…
Holiday e-commerce sales up 5% as more shoppers migrate online
E-commerce sales jumped 5% to $27 billion for the 2009 holiday shopping season compared with a year ago,…