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black friday
354 posts
E-mail is up for retailers this holiday season: EEC
Cyber Monday e-mail increased this year with 55% more retailers sending promotional e-mail on Cyber Monday this year…
Beware the weary consumer
As we gear up for Black Friday and Cyber Monday, the pundits are out in full force. Some…
Wal-Mart touts site-to-store
Wal-Mart will be promoting its multichannel capabilities during the second half of this year by making its newly…
A multichannel strategy is key to the brand experience
For more than a decade, the Internet has been changing business. But most pundits underestimated how it was…
Combining brand building with ROI key concern for CMOs: Economist forum
NEW YORK — The challenging role that chief marketing officers face today in building brand loyalty while showing…
Online traffic increases with toys on the list: Nielsen
Online visits to Nielsen//NetRatings’ Holiday eShopping Index grew 43 percent since the beginning of the shopping season, according…
Ad-buying wisdom for high traffic holidays: Study
BlueLithium Labs, a research division of ad network BlueLithium, released a report on Dec. 7 that examined the…
Cyber Monday generates $608 million in online sales: comScore
Cyber Monday sales beat Black Friday’s, earning $608 million on Nov. 27 compared with $434 million last Friday,…
Five Must Do’s for Online Holiday Selling
You should congratulate yourself While the rest of the world has been watching the leaves change color or…
Shop.org: Analysts, Executives Dissect Online Holiday Shopping Season
ATLANTA – So how was the holiday season for online retailers and what did they learn? A panel…