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I Am Woman, Hear Me Roar
For Confucius, “Women hold up half the sky.” For futurist Watts Wacker, women are the only factor in…
*Loyalty Sites Take Their Lumps
No one said rewarding online consumers is easy. Two promotions sites recently discovered this the hard way. Shopping…
On Web or Phone, Focus on Customer
More and more people are using the Web to conduct everyday transactions such as paying bills, banking, even…
Everyone Wants Something for Free
Consider the recent seven-state ticket-buying frenzy set off by The Big Game lottery boasting a $350 million jackpot.…
Study Finds E-Commerce on the Decline
In one of the first studies to find e-commerce on the decline, Greenfield Online cited that the amount…
Personalization Solution: Addressing E-Marketing Challenges
With market volatility causing Internet stocks to fall back to earth, traditional measurement tools such as price-to-earnings are…
Harry & David Profits From Reminder Service
Fruit and gourmet foods cataloger Harry & David has proved that one of the easiest ways to keep…
Strong Fulfillment Generates Sales
Online retailers have learned the painful lesson that it is not enough to have a flashy Web site…
Four Simple Ways to Use the Internet for Fundraising
Online philanthropy and volunteerism is growing and getting national attention. The 1999 holiday season was filled with success…
Valassis Attributes Revenue Dip to Late Easter
Valassis Communications Inc. Thursday said the relatively late date of the Easter holiday this year caused a shift…