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holiday shopping
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E-Retail Summiters Predict 4Q Gains, Recommend Focus on Profitability
NEW YORK–Leading online retailers said last week they expect their holiday sales this year to be 200 percent…
Donnelley Aims to Put the ‘E’ in E-Catalog Sales
Though the catalog industry has been inexplicably slow to adopt the Internet as a selling tool — less…
Managing Rising Distribution Costs
The benefits of controlling mailing costs include an easier, more manageable production and circulation process; better results reporting;…
Bargain-Basement Promoter Attracts Who's Who in DM
Web startup Impulse! Buy Network Inc. plans to launch a service today aimed at spurring Internet sales by…
Vermont Teddy Bear Bullish On Web
Stuffed bear direct marketer The Vermont Teddy Bear Co., Shelburne, VT, reported that the week before Valentine's Day…
Online Christmas Sales Prove a Bust in Europe
PARIS – European shoppers remain leery of buying online, according to a recent survey of e-commerce last Christmas.…