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holiday shopping
1338 posts
Delivery industry digs in for holiday season rush
To ensure that packages, letters, and cards reach their destinations in a timely fashion this holiday season,…
Tracking offline conversions, online holiday campaign tips and more
DATABASE How do I create effective dashboards to communicate with my colleagues? Elissa Fink, VP marketing at Tableau…
Retailers will embrace Web 2.0 this holiday season
There has been a lot of talk in the past two years in the e-commerce world about Web…
E-mail is up for retailers this holiday season: EEC
Cyber Monday e-mail increased this year with 55% more retailers sending promotional e-mail on Cyber Monday this year…
American Express holiday push
In a seasonal viral e-mail effort, American Express Co. has launched a microsite, www.holidayrockstar.com. Visitors to the site…
JC Penney launches holiday campaign
J.C. Penney Company Inc. has launched an integrated marketing holiday campaign that includes a gift microsite and its…
Holiday lessons: Use e-mail to create urgency
From an e-mail marketing perspective, what’s so great about the holidays? It’s the mutually agreed-upon deadline. Religious or…
Amerilist Holiday Shop-A-Holics Database now available
This database is a demographically rich database of individuals that do much of their holiday shopping on the…
Holidays will see discounting
L.L. Bean’s announcement in late September that it would offer unconditional free shipping through December 21 was an…
Retail discounting to increase this holiday season: Study
Discounting and promotions will be more prevalent among retailers this holiday season, according to a new study from…