Monster Tacos Make a Frighteningly Delicious Comeback
Jack in the Box, a popular fast food chain, is stirring up excitement with the return of their Monster Tacos and the debut of Angry Monster Tacos. To celebrate these tantalizing menu additions, the brand has collaborated with TBWA\Chiat\Day LA to create a horror-themed short film called “Feeding Time.” The captivating video clips provide a humorous take on classic horror scenarios, with the Monster Tacos at the center of all the delicious terror.
Horror-Inspired Ad Campaign Takes a Bite Out of Halloween
The promotional campaign for “Feeding Time” consists of multiple short segments that will be aired on linear, streaming, and digital video platforms. By blending bone-chilling horror with the bite-worthy appeal of Monster Tacos, the campaign targets a vast audience and generates buzz around Jack in the Box’s commitment to innovation and creativity.
Angry Monster Truck Brings Halloween Thrills to Los Angeles
From October 21, an Angry Monster Truck inspired by the film will make its way through Los Angeles, reinforcing the campaign’s spooky theme and providing a unique Halloween experience for attendees. The vehicle, which can be booked for gatherings through Resy, will enliven Halloween events and leave lasting impressions on new and existing fans of the franchise.
A Film Filled with Horror, Hilarity, and Heartwarming Lessons
“Feeding Time” tells the compelling story of masked teens who steal Halloween candy from children – only to be pursued by a menacing Free Angry Monster Tacos truck. The frightful journey tests the adolescents’ values, leading them to discover the importance of friendship, forgiveness, and community responsibility.
Creepy and Delicious Sweets Justice on Wheels
The terrifying truck at the heart of “Feeding Time” captivates and frightens with its monstrous tentacles and unnerving music. But ultimately, it serves as an unforgettable symbol of justice – returning stolen candy and doling out complimentary tacos to the community.
Hollywood Talent Crafts a Vision of Haunting Delight
The film is crafted by skilled writers known for their chilling work on projects like “American Horror Story: 1984,” “Servant,” and the “Saw” movie series. By combining elements of psychological horror and suspense, the “Feeding Time” team serves up a captivating cinematic experience for a diverse audience.
Widespread Distribution Scares Up Maximum Marketing Impact
Feeding Time” will be aired on a variety of platforms, including linear and sports television, premium streaming channels like Hulu, and digital video outlets such as YouTube, Paramount, and Twitch. This extensive reach ensures optimal engagement among various audience segments, giving brands and advertisers ample opportunity to connect with customers.
Jack in the Box Invites Fans to Share in the Hair-Raising Fun
Viewers are encouraged to watch “Feeding Time” on Jack in the Box’s YouTube and social media channels, where they can exchange thoughts and experiences in the community comment sections. The brand hopes this digital platform will boost awareness, engage customers, and ultimately, drive conversation around the delectable nightmare that is the Monster Taco.
Frequently Asked Questions
What are Monster Tacos and Angry Monster Tacos?
Monster Tacos are a popular menu item at Jack in the Box, a fast-food chain. Angry Monster Tacos are a new addition to the menu, featuring a spicy twist on the original Monster Tacos.
What is “Feeding Time”?
Feeding Time” is a horror-themed short film created by Jack in the Box in collaboration with TBWAChiatDay LA to promote the return of their Monster Tacos and the debut of Angry Monster Tacos.
Where can I watch “Feeding Time”?
“Feeding Time” will be aired on various platforms, including linear and sports television, premium streaming channels like Hulu, and digital video outlets such as YouTube, Paramount, and Twitch. You can also watch it on Jack in the Box’s YouTube and social media channels.
What is the Angry Monster Truck?
The Angry Monster Truck is a promotional vehicle inspired by the “Feeding Time” film that will make its way through Los Angeles from October 21. The truck can be booked for gatherings through Resy and will provide a unique Halloween experience for attendees.
What lessons can be learned from the “Feeding Time” film?
“Feeding Time” highlights the importance of friendship, forgiveness, and community responsibility through the story of masked teens who steal Halloween candy, only to be pursued by a menacing Angry Monster Tacos truck.
Who are the talents behind the “Feeding Time” film?
The film is crafted by skilled writers known for their work on projects like “American Horror Story: 1984,” “Servant,” and the “Saw” movie series.
How can fans engage with the “Feeding Time” campaign?
Viewers are encouraged to watch “Feeding Time” on Jack in the Box’s YouTube and social media channels, where they can exchange thoughts and experiences in the community comment sections.
First Reported on: marketingdive.com
Featured Image Credit: Photo by Pavel Danilyuk; Pexels; Thank you!
