Hitmetrix - User behavior analytics & recording

Valentine’s Day ad gets sick

While we’ve seen a lot of nice ads marketing for the lover’s holiday, some nice e-mails and mobile alerts from chocolatiers and flower retailers. Then there are the social networkers and the dating sites, hoping to connect people with dates for Valentine’s Day. There have even been some playful attempts to make sure that couples are doing their best, such as JCPenney’s “Stay out of the Doghouse,” campaign which calls men to buy jewelry for their women. But the most recent one that I have seen, is advertising for Trojan condoms, in which the man gives the gift of gonorreha.

http://adage.com/adages/post?article_id=134433

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