The marketing world is abuzz, as it is at the end of every year, trying to predict the big trends coming down the pike.
But that’s what Ann Mack, director of trendspotting at JWT New York, does every day.
Direct Marketing News Editor-in-Chief Ginger Conlon sat down with Mack to talk about how to stay ahead of the curve in 2014.
Make sure to check out our January issue for more from Mack and 29 other top marketing pundits as they predict what will catch fire in marketing this year.
