How to Be a Digital Disruptor
I like making money, and I like making waves. Now Forrester Research’s James McQuivey comes out with a…
Mozilla, the Business Killa?
Interactive Advertising Bureau (IAB) president Randall Rothenberg yesterday called for Mozilla to rescind planned changes to Firefox, saying…
Are Higher Postal Rates in Your Future?
Marketers should not be surprised at being hit with sharp increases in postal rates if Congress, postal unions,…
Two Marketing Firsts for Realtor.com
Realtor.com is movin’ on up into the world of consumer marketing. Though the website, owned by Move Inc.…
Marketing News Bytes: March 8, 2013
COMPANY NEWS Onward, Upward, and Skyward What is it? Content platform Skyward partners with telecommunications and cable industry…
So Much Data; So Few Data Scientists
Where are all the big brains who will corral all the big data—oh, and merge and integrate it…
Data Brokers Like Me
A couple of weeks ago an old buddy from my home town forwarded me an email from a…
Oracle Extends the Customer Conversation
Last year, when Teradata’s Aprimo unit asked marketers to name their top strategic goals, more were worried about…
Chobani Challenges Consumers to Get Real
The Greek yogurt business in the United States is moving in inverse proportion to the state of the…
CMOs on the Move: March 5, 2013
Who it is: Christopher Stadler, appointed CMO of World Triathlon Corp. What’s his role: He will manage marketing,…