Chat Platform Tackles Social Media Response
Unhappy customers who take their complaints directly to company websites are easy to deal with. But six out…
Demandbase Launches B2B Data Cloud
Account-based marketing platform Demandbase today launched the B2B Data Cloud, an effort to coalesce marketing efforts across the…
Vertical Videos Are About to Mobilize
Mobile’s big and so is video, but video ads on smartphones? Not so much. “Up until now, it’s…
Nina Hargus Named CMO at EMC
Cloud solution provider EMC announced the appointment of Nina Hargus as its chief marketing officer today. She will…
Teradata’s Plan to Sell Its Marketing Business Leaves Analysts Puzzled
Late last month, following the conclusion of Teradata’s partners conference, Forrester analyst Brian Hopkins wrote a report saying that the…
Jet.com Scores $500 Million in New Funding
Jet.com took off in supersonic fashion in July with a $225 million war chest and a subscription model…
The Majority of Holiday Shoppers Will Share PII With Retailers
Just over half (51%) of consumers say they’ll gladly give up personally identifiable information to retailers to obtain…
USPS Prepares to Deliver 15 Billion Pieces of Holiday Mail
Bulk mailers, be sure to check your holiday mailing deadlines. The Postal Service is expecting an especially busy…
8 Billion Videos Are Viewed Daily on Facebook
Facebook’s mobile marketing locomotive continues to gain steam, executives said in a Q3 earnings call yesterday. Advertising revenue…
Has Scalability Reached its Limits?
The town hall on ad blocking at the Interactive Advertising Bureau’s Ad Operations Summit in New York this…