Marketing trends get personal in 2012
Targeting and personalization techniques are going to be hot stuff in 2012 and marketers will have to stay…
Best Buy adds CHI, Wunderman to its roster
After more than a six-month long agency review process, Best Buy has added CHI & Partners and Wunderman…
OgilvyOne names insider regional director
OgilvyOne North America has named Harvey Kipnis regional director, said Toni Lee, director of public relations at Ogilvy…
Ad spend flat in Q3
Short-form direct response TV spending increased 12.5% during the third quarter of 2011 compared with the same period…
Taking some of the ‘you’ out of YouTube?
I’ll admit it. Of the more than 125,000,000 views the sneezing panda video garnered since it was posted…
comScore names VP of marketing solutions
Marketing research and digital analytics firm comScore, Inc. has named Bert Miklosi VP of marketing solutions for the…
Sprint taps Digitas Chicago to handle digital
After four years with Goodby, Silverstein & Partners, Sprint Nextel Corp. has tapped Publicis Groupe-owned agency Digitas Chicago…
Twitter to offer brand pages
Twitter will join Facebook and Google in offering brand pages that allow advertisers to get more of a…
You are here
I may originally hail from New Jersey, but I still can’t find my way around a mall. Standing…
Facebook acquires Gowalla, shuts app
Facebook has acquired location-based social network Gowalla, both companies said Dec. 5. Terms of the deal were not…