Allison Schiff
540 posts
Social marketers: May the salesforce be with you
Marketing in a social era definitely required a fresh perspective – and when Salesforce.com scooped up social CRM…
Food mascots say: ‘Eat me’
Some anthropomorphic brand mascots are cute. Take the iconic Tony the Tiger and his highly quotable Frosted Flakes…
Who’s calling? Who knows
Caller ID is supposed to be a bulwark when it comes to unwanted calls. Not anymore. There are…
Study: Small businesses are all about digital
Preliminary data from local media and advertising analysts BIA/Kelsey suggests that small and medium-sized businesses (SMBs) are ramping…
Babies shouldn’t sleep with knives — or their mothers, says PSA
Milwaukee clearly has a problem – at roughly 10.4 infant deaths for every 1,000 live births, certain zip…
Bill-bored: Documentary lambasts visual pollution
If someone assembled together all the billboards in the U.S., how many football fields would they cover? According…
Digital media empowers shoppers this holiday season, survey says
Santa is going social, and mobile appears to be king when it comes to shopping this holiday season,…
Pack your bags, we’re going on a guilt trip
Nearly every evening when I return home from work and check the tiny 5 x 15 inch mailbox…
TwitterTV: a match made in heaven?
Even though Simon (S)cowell, the sourpuss judge of “The X Factor,” isn’t a Twitter user himself, he’s all…
‘Take this lollipop’ and your personal stalker awaits
When you were a kid, your parents probably told you not to take candy from strangers, but that’s…