Microsoft Acquires Acompli
Mission: Acompli. Microsoft announced today that it has acquired mobile email app provider Acompli. Financial terms of the…
Study: Mobile Will Have a “Huge” Holiday Season
Mobile commerce sales are expected to nearly double this year, according to new data from BrightEdge. The SEO…
App of the Week: Sworkit
The life of a marketer can be extremely hectic. Whether it’s meeting with clients, attending conferences, or coming…
Online Retailers May Be Alone This Holiday Season
The holidays are all about spending time with those you care about. But this season, many online retailers…
App of the Week: Hotel Tonight
Last-minute travel plans to meet up with a client across the country may no longer be panic inducing—for…
Holiday Sales to Grow 4 Percent
Sometimes life isn’t fair—especially for retailers during the holiday season. “Retailers will need to work longer and harder…
Marketing Technology Is Imperative to CMOs’ Success
Having a formal roadmap for the acquisition, integration, and data unification of digital marketing technology could lead to…
A Global Perspective of the Connected Consumer
Global management consulting firm A.T. Kearney recently released the findings of a study that aimed to better understand…
Waze Aims to Raze Users’ Late Days
Marketers can put to rest their excuses for being late to customer meetings once and for all: Mobile…
Marketers Fail to Coordinate Across Channels
Two thirds of marketing executives at large companies lament that their ability to coordinate campaigns across channels isn’t…