Andrew Corselli
178 posts
Mobile Apps Rule Holiday Shopping
Mobile marketing company Artisan Mobile today released the results of a September 2014 research campaign* designed to highlight…
App of the Week: Snap
It may seem improbable to receive money for purchasing items, but, actually, it’s a Snap. Snap by Groupon…
Marketers Are Still Novices When it Comes to Experiential Commerce
Eleven years after Amazon.com was introduced to the world, the e-commerce site posted its first profitable year—and the…
Success Goes Up When Marketers Write it Down
Marketers should heed rapper Notorious B.I.G.’s advice: Relax and take notes. According to the Content Marketing Institute (CMI),…
Customer Centricity Is Spurring Marketing-Tech Investments
With a plethora of marketing technology at their fingertips, many marketers have a hard time prioritizing what to…
App of the Week: Life Organizer
To steal a line from Congresswoman Nancy Pelosi, “Organize, don’t agonize.” Life Organizer, the app that aims…
Marketing GloBALLization
Globalization in marketing was never more evident than on the evening of September 22 at the intersection of…
App of the Week: CardsApp
Had CardsApp been around in the late 1990s, George Costanza could have been saved some back pain thanks…
Rakuten Marketing Moves to a Unified Platform
Rakuten Marketing today introduced the omni experience, what the Japan-based e-commerce marketing company calls “the future of digital…
App of the Week: Visme
Presentation imagery generally has a bad rap, and creating infographics is often only for the likes of designers.…