Women’s Health SA launch backed by multichannel push
The launch of a new fitness magazine in South Africa is beginning with an online-only debut on September…
Consensual content
In light of increasing personalization and constant customer care, the onus is often on brands and agencies to…
Move Update non-compliance to cost mailers more in 2010
The US Postal Service has announced it will begin attaching additional postage charges to any commercial Standard Mail…
Latest USPS postal salaries published
For those of you following the news that despite an effort to cut staffing costs the US Postal…
USPS revisits schedule for branch closures
In the wake of declining mail volumes and over-the-counter retail transactions, the US Postal Service has updated its…
Is your message in-touch with downtrodden consumers?
US consumer sentiment fell for the second month in a row, the August rate is at 63.2 according…
Recruiting (and retaining) talent with autonomy
This morning I was reading about Proximity BBDO’s “Farm” project – a recruitment strategy that brings recent graduates…
UPU implements affordable way to track letter/mass mailing
The Universal Postal Union, the intergovernmental network of national postal services, recently announced global implementation of a new…
Mobile couponing platform launches in grocery chains
A mobile couponing system for grocery store chains and CPG manufacturers two years in the making went live…
Ops savings en vogue for online publishers
As online advertising matures, there’s an increased emphasis on streamlining operations between technology platforms. Marketers are beginning to…