Fundraising outlook for ’08 mediocre
This could be shaping up to be a difficult year for some nonprofit organizations’ fundraising efforts because of…
Harry & David acquires Wolferman’s
Harry & David Holdings Inc. has acquired Wolferman’s from premium specialty food gifts direct marketer Williams Foods Inc.,…
A solid year for marketing M&A
Despite rumblings about the economy in the second half of last year, the number of merger and acquisition-related…
Survey suggests softening DM job market
The number of hiring freezes and layoffs imposed by direct marketing-related companies are on the rise, according to…
AHA teams up with Merkle
The American Heart Association (AHA) will soon replace at least some of its general market fundraising appeals with…
Talbots set to discontinue its kids, men’s catalogs
Talbots confirmed that as part of announced plans to discontinue its men’s and kids concepts, the company will…
Sears reacts to privacy issues
Sears Holdings Corporation’s handling of customers’ privacy is under fire, with privacy advocates crying foul and one customer…
Nonprofits to try mobile channel
The Direct Marketing Association’s Nonprofit Federation is gearing up to launch a mobile marketing test pilot program next…
Customer friendly
It was one of the biggest online shopping days of the year — Cyber Monday. But the Vermont…
Timberland reviews ad agency, plans to increase role of direct
Footwear and apparel multichannel merchant The Timberland Co. has put its creative account into review and agency Havas’…