Bank of America socially salutes veterans
Bank of America donated $250,000 to the Wounded Warrior Project (WWP) through its social, statesmanlike Express Your Thanks…
Discovering the “nonline” land in the world of e-commerce
The lines between online and offline commerce are blurring. Google aimed to explore this new territory by analyzing…
A decade of digital detonation
DIGITAL: a seven-letter word that has become an integral part of Americans’ daily lives. According to Nielsen and…
Gartner holds CMOs, CIOs accountable
The Magic Quadrant for Integrated Marketing Management by technology research firm Gartner, Inc. is more than just a…
Sears eases holiday shopping with integrated approach
Sears recently pledged to ease the holiday hoopla of shopping and shipping for customers by focusing on a…
Yahoo, Samsung promote consumer engagement with interactivity platform
Yahoo! and Samsung recently announced their extended partnership to create a more engaging TV viewing experience that allows…
Groupon settles controversial election with Election Day Deals
Remember the unsettled election of 1883 between Monroe Chester and Jefferson Quincy? Considering that the election didn’t actually…
SAS and IBM catch an analytical Wave
Leaders in most industries get there by being the best at meeting customer needs. Customer analytics vendors are…
Infographic: Purchases with a purpose
More millennials are sticking it to the brand and favoring companies with strong environmental and ethical practices. According…
Hurricane Sandy blows in unwelcome e-commerce deals
As Hurricane Sandy blustered down the East Coast, many retailers siezed the opportunity to target consumers bolted inside…