Chobani names Leo Burnett New York new AOR
Yogurt company Chobani named Leo Burnett New York its advertising agency of record on Oct. 19, after a…
Publicis Groupe revenue up in third quarter
Publicis Groupe reported $1.9 billion in revenue in the third quarter, a 6.4% increase compared with the previous…
Oracle agrees to acquire Endeca
Database company Oracle entered into an agreement on Oct. 18 to acquire data management and Web commerce company…
Q&A: John Lee, director digital marketing and analytics, Flightpath
John Lee, director of digital marketing and analytics at digital agency Flightpath, discusses the best ways to marry…
Privacy organizations file FTC complaint against PepsiCo
Four consumer and privacy organizations filed a joint complaint with the Federal Trade Commission (FTC) on Oct. 19…
Holiday shoppers to spend less on gifts, more on themselves: NRF
Shoppers will spend less money on holiday gifts and seasonal merchandise this year, according to the National Retail…
LivingSocial radio ads: a disappointing step back for an advertising pioneer
In what is likely to be a huge win for the direct response radio industry, LivingSocial signed an…
Omnicom CRM, specialty marketing revenue up in Q3
Omnicom Group‘s third-quarter net income increased 16.7% to $203.7 million compared with the third quarter of 2010, the…
DHL launches new U.S. e-commerce site
Shipping services provider DHL launched on Oct. 17 a revamped website for U.S. customers, DHL-USA.com, which features improved…
Alterian cofounders resign due to ‘recent failures’
Michael Talbot, president and cofounder of marketing technology company Alterian, resigned effective Oct. 14. Research and development director…